Andrea Crispo
Global Ecommerce & Digital Trade Marketing Specialist At Lavazza Group
Turin, Piedmont, Italy
Summary
👤
Senior🎓
Top SchoolAndrea Crispo is a global eCommerce and digital trade marketing specialist with 10 years’ experience and eight years focused on building omnichannel strategies for Lavazza Group across Amazon, e-retailers, marketplaces and proprietary platforms. She combines data-driven trade analysis, digital shelf and DAM coordination with hands-on activation of visibility, pricing and promotional tactics to maximize conversion and shopper influence worldwide. Her background in food service and professional equipment gives her atypical product-and-channel fluency—from machine telemetry to phygital in-store experiences—allowing her to bridge HQ strategy with local execution. A frequent dashboard builder and front-end big-data designer, she translates complex sales metrics into actionable guidelines and process ownership across markets. Based in Turin, she pairs a Marketing Management master’s with practical experience in international trade, retail and B2B/B2C commerce.
10 years of coding experience
Master's degree, Marketing Management, 99/110, Master's degree, Marketing Management, 99/110 at Università degli Studi di Torino / University of Turinitis a.avogadro, TorinoBachelor's degree, International Business/Trade/Commerce, Bachelor's degree, International Business/Trade/Commerce at Università degli Studi di Torino
Italian, English, French
Github Skills (5)
python5
tdd2
wrapper2
api2
nodejs-library1
Programming languages (4)
Github contributions (5)
andreacrispo/better-together-app
Sep 2023 - May 2025
Contributions:1 push, 1 branch in 1 year 8 months
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