Summary
David Lafontaine is a Creative Data Scientist and Lead UX specialist with 12 years of experience blending analytics, design, and human-centered research to drive revenue growth and launch new digital products. Based in Chicago, he leads cross-disciplinary teams and consults for clients across healthcare, fintech, e-commerce, logistics, and education, applying a journalist’s rigor to research and storytelling. He excels at turning traffic and user data into actionable design decisions, having managed multi-million-dollar digital transformations and taught multimedia portfolio-building at USC Annenberg. Known for using himself as a “human lab rat,” he stays ahead of trends by experimenting with emerging tools and methods, and he currently connects data and content strategy at True Path Analytics while running his own consultancy.
12 years of coding experience
15 years of employment as a software developer
B.A. Journalism-Spanish, B.A. Journalism-Spanish at University of Wisconsin-Eau Claire
Fulbright Specialist Content Strategy UX Design, Fulbright Specialist Content Strategy UX Design at Thabyay Educational Foundation
Fulbright Specialist, Fulbright Specialist at Addis Ababa University, Addis Ababa, Ethiopia
Spanish, French