Chief Haptics Experience Officer (Product) at Seed Oil Scout
New York, New York, United States
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Summary
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Senior
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Top School
David Laster is an AI-driven product leader and media-focused technologist with 11 years of experience building and monetizing video, audio, and streaming products for publishers and consumer apps. As Chief Haptics Experience Officer at Seed Oil Scout he led zero-to-one growth for a top-50 iOS subscription app, lifting trial conversion to 70%, 10x ROAS, and 90% retention through UX experiments, multivariate testing, and cross-platform content strategies. Previously he ran OTT/CTV monetization and complex ad integrations at Verizon Media/Yahoo, launching large-scale live streaming (including NFL/Super Bowl) and home-addressable advertising while building internal AI/ML tools to detect invalid traffic. A former Bloomberg video product manager, he blends hands-on technical fluency across HTML5/JS, backend services, SSAI and cloud stacks with strategic partnership and licensing experience. Based in New York, he pairs broadcaster/post-production roots with growth-hacking instincts and a penchant for multi-modal product approaches that scale both organic and paid audiences. An early career in film and broadcast gives him a practical edge in solving real-world media workflow and delivery problems.
11 years of coding experience
17 years of employment as a software developer
Certificate, Back End Web Development, Certificate, Back End Web Development at General Assembly
Bachelor of Arts (B.A.), Bachelor of Arts (B.A.) at University of Connecticut
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