Esther Cordova
Boston/Berlin and the world, Peru
Summary
👤
SeniorEsther Cordova is a publisher and children's author based in Austin, Texas, with 10 years of professional experience blending storytelling, education, and digital product skills. She founded Power of Yet to champion growth mindset lessons for kids, authoring numerous picture books and activity guides that turn a single word into lifelong learning tools. With a background in web development and QA, Esther combines hands-on front-end technical experience from roles at Grant Marketing and Continuum with content strategy and AI-assisted copy work. Her academic training spans nutrition, international food business, and an MBA exchange, which informs her interdisciplinary approach to educational content and user experience. Comfortable moving between creative authorship and technical execution, she also leverages A/B testing and conversion-focused design to make learning experiences both engaging and measurable. Colleagues describe her as curious and mission-driven—someone who applies a scientific, testable mindset to nurturing resilience in young readers.
11 years of coding experience
Github Skills (19)
enumerable6
mongoose6
crud5
return-value5
stash5
foreign-keys5
rails-api5
javascript4
collections4
relational-databases4
html3
mongodb3
async3
css3
ruby3
Programming languages (3)
Github contributions (5)
esthercordova/powerofyet
Jun 2017 - Dec 2022
Contributions:102 pushes, 2 branches in 5 years 6 months
SEManticTeam/code-bucket-api
Jul 2016 - Jul 2016
Contributions:31 commits, 7 PRs, 22 pushes in 5 days
stash
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