George Perry
Global Business Development Director at Identity
London, England, United Kingdom
Summary
👤
Senior🎓
Top SchoolGeorge Perry is a results-driven Global Business Development Director with eight years of experience leading teams to win new business across EMEA and global markets. He has built and scaled new-business operations for multi-office networks—most recently steering global new business strategy for AVANTGARDE GROUP and now leading a global BD team at Identity. A senior leadership team member and repeated BD100 Hall of Fame honoree (2020–24), George blends strategic vision with hands-on CRM and sales automation expertise from earlier roles implementing Salesforce and HubSpot. Based in London, he pairs agency-side creativity with rigorous commercial processes to generate predictable pipelines and high-impact pitches. Unusually for a senior BD leader, he also codes in JavaScript and maintains a developer mindset, helping bridge technical and commercial conversations. He’s known for turning complex, cross-market briefs into repeatable growth playbooks that scale across regions.
8 years of coding experience
10 years of employment as a software developer
Bachelor of Arts (BA), History, Bachelor of Arts (BA), History at Nottingham Trent UniversitySt. Peter's School, Solihull
Stackoverflow
204reputation
68kreached
6answers
6questions
Github Skills (43)
react-components10
react-component10
material-design10
css-modules10
react10
custom-domain7
access-token6
api6
dictionary6
instagram-api6
mongoose6
ios6
authentication6
javascript6
web-application6
Programming languages (4)
Github contributions (5)
georgeperry1/id-to-key-reducer
Mar 2018 - Oct 2020
This package helps you normalize API and JSON data by reducing arrays of objects into an object with ids as keys
Contributions:3 PRs, 28 pushes, 1 branch in 2 years 7 months
json-dataapidata-structuresjsonnormalization
georgeperry1/terracotta
May 2021 - May 2026
Contributions:10 pushes, 1 branch in 5 years
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