Summary
Georgi Georgiev is the owner of Web Focus EOOD and an 8-year software and analytics practitioner who advises companies on statistical methodology and experimentation for data-driven product decisions. He authored the well-regarded book "Statistical Methods in Online A/B Testing," translating complex experimental design and uncertainty management into practical guidance for e-commerce and experimentation teams. Georgi consults and advises on statistical engine development and UX for experimentation platforms, currently supporting A/B Smartly while also teaching applied statistics for conversion optimization. His background spans ASP.NET MVC, C# and even Unreal Engine work, reflecting a mix of web engineering and hands-on technical versatility. Based in Sofia, Bulgaria, he runs owned web properties like Analytics-Toolkit.com and GIGAcalculator.com, combining product ownership with boutique analytics consulting. Colleagues value him for turning statistical rigor into usable processes that reduce risk while enabling continuous product improvement.
9 years of coding experience