Summary
Luffy Ma is an experienced journey orchestration professional with nine years of cross-functional experience spanning digital analytics, marketing and commercial roles across aviation and pharmaceuticals. At Cathay Pacific she progressed from Digital Analyst to Assistant Manager, pairing data-driven customer journey optimisation with practical campaign execution. Her background in biomedical sciences and early product development work gives her a unique blend of analytical rigour and user-centred thinking. Comfortable negotiating across APAC markets at Pfizer and coordinating multi-stakeholder projects, she brings strong organisation, stakeholder management and a quick-learning mindset. Outside work she pursues international experiences through travel and food, which inform her collaborative, culturally aware approach to problem solving.
10 years of coding experience
1 year of employment as a software developer
The Chinese University of Hong Kong (CUHK)