Matt Rogers

Head Of Digital Marketing at Port Lympne Hotel and Reserve & Howletts Wild Animal Park

Stony Stratford, England, United Kingdom
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Summary

👤
Senior
🎓
Top School
Matt Rogers is a results-driven Head of Digital Marketing with 11 years' experience designing and delivering full-funnel digital programmes across SEO, PPC, paid social, CRO, content and analytics for B2B and B2C brands. He combines strategic leadership with hands-on execution—comfortable setting direction for multimillion-pound media plans or jumping into platforms to optimise campaigns and re-platform websites. Matt has a proven track record scaling national DTC brands, improving complex B2B lead generation, and driving efficiency in high-volume performance accounts, and he integrates AI and automation to accelerate insight and lean delivery. His cross-sector experience spans ecommerce, SaaS, hospitality, manufacturing and automotive, giving him a knack for tailoring strategy to diverse customer journeys. An early open-source contributor to Mozilla’s Open Badges Backpack front end, he pays attention to UX details and clear user messaging as much as to commercial outcomes. Colleagues describe him as calm under pressure, collaborative, and focused on lifting team capability while making digital a measurable commercial lever.
code11 years of coding experience
job9 years of employment as a software developer
bookCommunications - Level 3 / Critical Thinking, Communications, Communications - Level 3 / Critical Thinking, Communications at Canterbury College
bookHNC Building Surveyor, Building Construction Technology, HNC Building Surveyor, Building Construction Technology at University of Greenwich
bookNVQ Level 3 - Administration, Business Administration and Management, General, NVQ Level 3 - Administration, Business Administration and Management, General at Kent County Council Apprentice
bookSimon Langton Grammar School for Boys
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Github Skills (8)

html10
documentation9
doc9
user-interface8
css8
interface-design8
ui-design8
javascript7

Programming languages (2)

SCSSJavaScript

Github contributions (5)

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mozilla/openbadges-backpack

Nov 2016 - Feb 2018

Mozilla Open Badges Backpack
Role in this project:
userFront-end Developer
Contributions:11 commits, 16 PRs, 3 branches in 1 year 3 months
Contributions summary:Matt primarily focused on updating text and links within the Open Badges Backpack project's frontend. Their contributions include modifying the login and welcome pages, correcting typos, and updating support links with the project's medium blog. The user's work involved refining the user interface by adjusting messaging and links for migration and user support. These changes suggest a focus on improving user experience and ensuring the platform's information is up-to-date.
open-badgesmozilla-openmozillabadgesbackpack
Contributions:114 commits, 113 pushes, 1 branch in 1 month
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