Summary
Phil Ruff is a founder and principal advisor with 11+ years of hands-on expertise in platform engineering, DevOps transformation, and DORA metrics, currently running Philip Ruff Advisory from Óbidos, Portugal. He helps growth-stage startups implement enterprise-grade developer platforms and data-driven delivery practices without the usual enterprise overhead, having driven measurable outcomes like 65% reductions in lead time and 4x deployment frequency for clients. Phil combines deep technical delivery experience—from pipeline-as-code and Kubernetes CI/CD to zero-trust security architectures—with a cohort-based coaching approach (Product Dojo) that aligns platform capability with team behavior. He has a track record of turning security and platform investments into velocity enablers for regulated industries and is fluent in tooling like Apache DevLake and Fawkes for metrics-driven improvement. Known for pairing practical engineering with measurable metrics, he focuses on the “why” as much as the “what” to ensure teams actually use the platforms built for them.
11 years of coding experience
20 years of employment as a software developer
Study and run, Study and run at Highland Park High School
computer Science, computer Science at Rutgers University
Ran cross county, xc skiing, bicycled in the spring.
Learn high school things.
And worked on the computers there. Apple II. I think we had a DEC there too., Ran cross county, xc skiing, bicycled in the spring.
Learn high school things.
And worked on the computers there. Apple II. I think we had a DEC there too. at New Hampton School
Certified Scrum Master, Agile Scrum Master, Certified Scrum Master, Agile Scrum Master at CCPace Agile CSM
Lean Six Sigma, Lean Six Sigma at go lean six sigma
English