Rubén Salas is a Social Media Product Manager with 10+ years blending telecom engineering, business intelligence and digital product strategy to boost B2B eMarketplace sales and social media acquisition. At BeeDIGITAL he leads social, campaign optimization and AI-driven marketing solutions while previously managing Europages/wlw productization and a €6M directory-assistance P&L. His background in telco consulting and traffic analysis gives him a data-first approach to audience segmentation, trend prediction and product bundles that drive measurable revenue. He holds an MBA focused on the telco sector and an Advanced DPO program, combining regulatory awareness with hands-on product delivery. Known for bringing AI into practical marketing automation, Rubén often bridges technical partners (Telefónica, Vodafone) and commercial teams to scale digital presence in Spain and beyond.
11 years of coding experience
24 years of employment as a software developer
Course Business Plan, Course Business Plan at Colegio de Economistas - Bilbao
Engineering Telco Engineering, Engineering Telco Engineering at EHU
Advanced Data Proteccion Officer (DPO) Program Information Technology, Advanced Data Proteccion Officer (DPO) Program Information Technology at CEU IAM Business School
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