Thomas Thorpe
Director, Web Strategy
Seattle, Washington, United States
Summary
👤
Senior🎓
Top SchoolThomas Thorpe is a seasoned web strategy and digital marketing leader with 25+ years of experience and a decade-plus of senior leadership at the University of Washington, where he directs web strategy, user experience, content, and central web infrastructure for top-level sites and high-impact storytelling campaigns. He combines hands-on technical oversight—building and maintaining CMS platforms, themes, and plugins—with strategic partnerships across advancement, philanthropy, and crisis communications to shape institutional narrative and donor engagement. Thomas has led cross-functional teams from UX designers to infrastructure engineers, shepherded major CMS migrations, and improved conversion and engagement through thoughtful landing pages and SEO-informed content strategy. His background blends product-minded UX work at startups with measurable marketing wins in higher education, including dramatically improved campaign performance and donor-facing platforms. Not obvious from the title: he regularly acts as an institutional consultant and trainer, translating technical constraints into accessible strategy for campus partners. Based in Seattle, he pairs a psychology academic grounding with practical web and content systems expertise to drive audience-focused digital experiences.
9 years of coding experience
9 years of employment as a software developer
MAS Psychology, MAS Psychology at Loyola University Maryland
Github Skills (3)
wordpress-themes9
single-page9
spotlight3
Programming languages (1)
Github contributions (2)
uweb/be-boundless
Aug 2017 - Oct 2017
The Boundless single page app and theme for spotlight stories
Contributions:16 commits, 89 pushes in 1 month
single-pagedark-themespotlightsingle-page-app
uweb/uw-2014
Aug 2017 - Oct 2018
UW 2014 "Boundless" WordPress theme
Contributions:6 pushes in 1 year 1 month
wordpress-themes
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