Yusuke Ito

YouTube Strategic Partner Manager - Sports Lead

Tokyo, Japan
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Summary

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Senior
🎓
Top School
Yusuke Ito is a strategic partnerships and audience development leader with 15 years of experience at the intersection of creative agencies and global digital platforms, now leading Sports partnerships for YouTube in Tokyo. He has driven digital transformation and community-driven sports experiences while managing relationships with broadcasters, OTTs, talent agencies and sports federations. Previously he scaled creator and artist development programs, ran award-winning Google Ads sales teams, and launched high-impact public health campaigns in collaboration with Japan’s Ministry of Health and academic partners. His background in creative production and live performance — including a national televised dance victory and touring experience — gives him a rare empathy for creators and a flair for experiential storytelling. Yusuke blends data-informed platform strategy with a human-centered approach to build moments that grow audiences and deepen fan engagement across cultures.
code15 years of coding experience
job6 years of employment as a software developer
bookGrande Prairie Composite Highschool
bookBachelor's degree, Faculty of Liberal Arts (Sociology Major), Bachelor's degree, Faculty of Liberal Arts (Sociology Major) at 上智大学
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Github Skills (69)

server-side-swift10
linux10
swift10
mysql-client10
mysql10
typescript10
mecab10
typesafe10
react10
internationalization9
playgrounds9
localization9
swift-nio9
http-client9
antd9

Programming languages (7)

TypeScriptShellCMakefileJavaScriptObjective-CSwift

Github contributions (5)

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novi/docker-swift

Mar 2016 - Oct 2019

Contributions:2 PRs, 23 pushes, 19 branches in 3 years 7 months
swift-programming-languagedockerswift-programmingswiftdocker-container
novi/p90sd-music-db

Aug 2018 - Sep 2024

Contributions:7 pushes, 2 branches, 1 issue in 6 years 1 month
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